Tuesday, December 7, 2010

Making Money Advertising


When I do a talk about entrepreneurship for students I regularly bring some money and hand it out. Not a lot, but more than enough to get them well on their way to launching their first business and becoming insanely rich. I also announce this at the beginning of my talk and usually they get pretty excited about the prospect of going some with some money. By the end of my talk I remind them of the money, I call it funding, I promised at the beginning of my talk. Then I hand out envelopes to the first 20 or 30 students that make it to the stage first. The envelope contains 1 euro or dollar, and my business card.


The proposition I make is simple; take my 1 euro or dollar and take 1 week to double it. Then use the two dollar and multiply that by two in the second week. After 21 weeks you’ve got your first million and after 28 weeks you are at 100 million. By week 31 you are a billionaire and after 7 week you are the richest person in the world. After 45 weeks you will own all the money in the world, and some change.


Part of the deal, and why my business card is in the envelope is that they have to agree to give me 1% of whatever they made after a year. I’m eagerly awaiting my first few billion from the first student to do well.


Of course I don’t expect any of those students to keep doubling their money week over week. What I do hope is that they will start thinking differently about making money. Most people dream big, and that is fine, unless those dreams stand in the way of actually making money. And making money can be very simple. So simple that you can get started on it right now. In fact, leave your email-address in the comment field and I will fund you your first euro, or dollar, to get started. All I ask in return is 1% of your newly gained wealth after a year.


If you can turn a dollar into 2 dollars you are successful in business. Now all you have to do is scale that.


Andy Rubin, the VP of engineering at Google responsible for mobile, has revealed that the company’s rapidly expanding Android operating system would be profitable if it was broken out as its own business.

Asked by The Wall Street Journal’s Walt Mossberg at the D: Dive Into Mobile conference in San Francisco if the division is making money for the search giant, Rubin responded affirmatively with a “yes.”

Mossberg pressed on the issue, noting that class='blippr-nobr'>Google’sclass="blippr-nobr">Google mobile revenue still primarily comes via ads from Google mobile search — searches that occur both on class='blippr-nobr'>Androidclass="blippr-nobr">Android devices and iPhone and other platforms (i.e., Google would be making that money with or without Android).

Rubin conceded that “there’s no way would’ve ever been profitable as a startup company,” (Rubin sold Android to Google in 2005) but says that the resources provided by Google’s enormous advertising revenue streams and the ability to offer Android open source have allowed Android to pursue a business model that’s become profitable.

Although Rubin wouldn’t break out exactly how Android makes money, he did reveal that there are now 172 phones on the market running Android, the latest of which, the Nexus S, was revealed earlier today. That’s a lot more smartphones that drive a lot more mobile searches, and presumably, that’s how Rubin’s math adds up.

Rubin credited Android’s success to its open source model, making it easy for any manufacturer or carrier to offer devices, saying “It’s … frictionless for OEMs no matter where they’re doing the manufacturing … without a contractual relationship or having money change hands.”

He did concede, however, that the Nexus One business model — offering unlocked phones direct to consumers via the web — was not a good business one for Google to pursue and that the provisioning and activation of mobile phones is best left to the carriers. “We thought it would be better to spend our resources on things like Gingerbread,” (the latest Android OS) he said.

For more Mobile coverage:

    class="f-el">class="cov-twit">Follow Mashable Mobileclass="s-el">class="cov-rss">Subscribe to the Mobile channelclass="f-el">class="cov-fb">Become a Fan on Facebookclass="s-el">class="cov-apple">Download our free apps for Android, iPhone and iPad


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Good <b>News</b>, for a Change (SWJ Blog)

Ann Marlowe, not known for optimistic reporting and commentary on our efforts in Afghanistan, takes a different tone in her Weekly Standard piece entitled Good News, for a Change. BLUF: "… Zabul seems to be on an upward path. ...

Light Can Generate Lift - Science <b>News</b>

Researchers create a lightfoil that can push small objects sideways.

Scripting <b>News</b>: My JSON River of <b>News</b>

My JSON River of News. By Dave Winer on Monday, December 06, 2010 at 9:45 PM. First a few preambles... Permanent link to this item in the archive. 1. I'm a big believer in the River of News style of feed reader. Reverse-chronologic. ...



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Good <b>News</b>, for a Change (SWJ Blog)

Ann Marlowe, not known for optimistic reporting and commentary on our efforts in Afghanistan, takes a different tone in her Weekly Standard piece entitled Good News, for a Change. BLUF: "… Zabul seems to be on an upward path. ...

Light Can Generate Lift - Science <b>News</b>

Researchers create a lightfoil that can push small objects sideways.

Scripting <b>News</b>: My JSON River of <b>News</b>

My JSON River of News. By Dave Winer on Monday, December 06, 2010 at 9:45 PM. First a few preambles... Permanent link to this item in the archive. 1. I'm a big believer in the River of News style of feed reader. Reverse-chronologic. ...



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Good <b>News</b>, for a Change (SWJ Blog)

Ann Marlowe, not known for optimistic reporting and commentary on our efforts in Afghanistan, takes a different tone in her Weekly Standard piece entitled Good News, for a Change. BLUF: "… Zabul seems to be on an upward path. ...

Light Can Generate Lift - Science <b>News</b>

Researchers create a lightfoil that can push small objects sideways.

Scripting <b>News</b>: My JSON River of <b>News</b>

My JSON River of News. By Dave Winer on Monday, December 06, 2010 at 9:45 PM. First a few preambles... Permanent link to this item in the archive. 1. I'm a big believer in the River of News style of feed reader. Reverse-chronologic. ...



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Good <b>News</b>, for a Change (SWJ Blog)

Ann Marlowe, not known for optimistic reporting and commentary on our efforts in Afghanistan, takes a different tone in her Weekly Standard piece entitled Good News, for a Change. BLUF: "… Zabul seems to be on an upward path. ...

Light Can Generate Lift - Science <b>News</b>

Researchers create a lightfoil that can push small objects sideways.

Scripting <b>News</b>: My JSON River of <b>News</b>

My JSON River of News. By Dave Winer on Monday, December 06, 2010 at 9:45 PM. First a few preambles... Permanent link to this item in the archive. 1. I'm a big believer in the River of News style of feed reader. Reverse-chronologic. ...



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Good <b>News</b>, for a Change (SWJ Blog)

Ann Marlowe, not known for optimistic reporting and commentary on our efforts in Afghanistan, takes a different tone in her Weekly Standard piece entitled Good News, for a Change. BLUF: "… Zabul seems to be on an upward path. ...

Light Can Generate Lift - Science <b>News</b>

Researchers create a lightfoil that can push small objects sideways.

Scripting <b>News</b>: My JSON River of <b>News</b>

My JSON River of News. By Dave Winer on Monday, December 06, 2010 at 9:45 PM. First a few preambles... Permanent link to this item in the archive. 1. I'm a big believer in the River of News style of feed reader. Reverse-chronologic. ...



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When I do a talk about entrepreneurship for students I regularly bring some money and hand it out. Not a lot, but more than enough to get them well on their way to launching their first business and becoming insanely rich. I also announce this at the beginning of my talk and usually they get pretty excited about the prospect of going some with some money. By the end of my talk I remind them of the money, I call it funding, I promised at the beginning of my talk. Then I hand out envelopes to the first 20 or 30 students that make it to the stage first. The envelope contains 1 euro or dollar, and my business card.


The proposition I make is simple; take my 1 euro or dollar and take 1 week to double it. Then use the two dollar and multiply that by two in the second week. After 21 weeks you’ve got your first million and after 28 weeks you are at 100 million. By week 31 you are a billionaire and after 7 week you are the richest person in the world. After 45 weeks you will own all the money in the world, and some change.


Part of the deal, and why my business card is in the envelope is that they have to agree to give me 1% of whatever they made after a year. I’m eagerly awaiting my first few billion from the first student to do well.


Of course I don’t expect any of those students to keep doubling their money week over week. What I do hope is that they will start thinking differently about making money. Most people dream big, and that is fine, unless those dreams stand in the way of actually making money. And making money can be very simple. So simple that you can get started on it right now. In fact, leave your email-address in the comment field and I will fund you your first euro, or dollar, to get started. All I ask in return is 1% of your newly gained wealth after a year.


If you can turn a dollar into 2 dollars you are successful in business. Now all you have to do is scale that.


Andy Rubin, the VP of engineering at Google responsible for mobile, has revealed that the company’s rapidly expanding Android operating system would be profitable if it was broken out as its own business.

Asked by The Wall Street Journal’s Walt Mossberg at the D: Dive Into Mobile conference in San Francisco if the division is making money for the search giant, Rubin responded affirmatively with a “yes.”

Mossberg pressed on the issue, noting that class='blippr-nobr'>Google’sclass="blippr-nobr">Google mobile revenue still primarily comes via ads from Google mobile search — searches that occur both on class='blippr-nobr'>Androidclass="blippr-nobr">Android devices and iPhone and other platforms (i.e., Google would be making that money with or without Android).

Rubin conceded that “there’s no way would’ve ever been profitable as a startup company,” (Rubin sold Android to Google in 2005) but says that the resources provided by Google’s enormous advertising revenue streams and the ability to offer Android open source have allowed Android to pursue a business model that’s become profitable.

Although Rubin wouldn’t break out exactly how Android makes money, he did reveal that there are now 172 phones on the market running Android, the latest of which, the Nexus S, was revealed earlier today. That’s a lot more smartphones that drive a lot more mobile searches, and presumably, that’s how Rubin’s math adds up.

Rubin credited Android’s success to its open source model, making it easy for any manufacturer or carrier to offer devices, saying “It’s … frictionless for OEMs no matter where they’re doing the manufacturing … without a contractual relationship or having money change hands.”

He did concede, however, that the Nexus One business model — offering unlocked phones direct to consumers via the web — was not a good business one for Google to pursue and that the provisioning and activation of mobile phones is best left to the carriers. “We thought it would be better to spend our resources on things like Gingerbread,” (the latest Android OS) he said.

For more Mobile coverage:

    class="f-el">class="cov-twit">Follow Mashable Mobileclass="s-el">class="cov-rss">Subscribe to the Mobile channelclass="f-el">class="cov-fb">Become a Fan on Facebookclass="s-el">class="cov-apple">Download our free apps for Android, iPhone and iPad


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Good <b>News</b>, for a Change (SWJ Blog)

Ann Marlowe, not known for optimistic reporting and commentary on our efforts in Afghanistan, takes a different tone in her Weekly Standard piece entitled Good News, for a Change. BLUF: "… Zabul seems to be on an upward path. ...

Light Can Generate Lift - Science <b>News</b>

Researchers create a lightfoil that can push small objects sideways.

Scripting <b>News</b>: My JSON River of <b>News</b>

My JSON River of News. By Dave Winer on Monday, December 06, 2010 at 9:45 PM. First a few preambles... Permanent link to this item in the archive. 1. I'm a big believer in the River of News style of feed reader. Reverse-chronologic. ...



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Good <b>News</b>, for a Change (SWJ Blog)

Ann Marlowe, not known for optimistic reporting and commentary on our efforts in Afghanistan, takes a different tone in her Weekly Standard piece entitled Good News, for a Change. BLUF: "… Zabul seems to be on an upward path. ...

Light Can Generate Lift - Science <b>News</b>

Researchers create a lightfoil that can push small objects sideways.

Scripting <b>News</b>: My JSON River of <b>News</b>

My JSON River of News. By Dave Winer on Monday, December 06, 2010 at 9:45 PM. First a few preambles... Permanent link to this item in the archive. 1. I'm a big believer in the River of News style of feed reader. Reverse-chronologic. ...



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Good <b>News</b>, for a Change (SWJ Blog)

Ann Marlowe, not known for optimistic reporting and commentary on our efforts in Afghanistan, takes a different tone in her Weekly Standard piece entitled Good News, for a Change. BLUF: "… Zabul seems to be on an upward path. ...

Light Can Generate Lift - Science <b>News</b>

Researchers create a lightfoil that can push small objects sideways.

Scripting <b>News</b>: My JSON River of <b>News</b>

My JSON River of News. By Dave Winer on Monday, December 06, 2010 at 9:45 PM. First a few preambles... Permanent link to this item in the archive. 1. I'm a big believer in the River of News style of feed reader. Reverse-chronologic. ...



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Good <b>News</b>, for a Change (SWJ Blog)

Ann Marlowe, not known for optimistic reporting and commentary on our efforts in Afghanistan, takes a different tone in her Weekly Standard piece entitled Good News, for a Change. BLUF: "… Zabul seems to be on an upward path. ...

Light Can Generate Lift - Science <b>News</b>

Researchers create a lightfoil that can push small objects sideways.

Scripting <b>News</b>: My JSON River of <b>News</b>

My JSON River of News. By Dave Winer on Monday, December 06, 2010 at 9:45 PM. First a few preambles... Permanent link to this item in the archive. 1. I'm a big believer in the River of News style of feed reader. Reverse-chronologic. ...



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Good <b>News</b>, for a Change (SWJ Blog)

Ann Marlowe, not known for optimistic reporting and commentary on our efforts in Afghanistan, takes a different tone in her Weekly Standard piece entitled Good News, for a Change. BLUF: "… Zabul seems to be on an upward path. ...

Light Can Generate Lift - Science <b>News</b>

Researchers create a lightfoil that can push small objects sideways.

Scripting <b>News</b>: My JSON River of <b>News</b>

My JSON River of News. By Dave Winer on Monday, December 06, 2010 at 9:45 PM. First a few preambles... Permanent link to this item in the archive. 1. I'm a big believer in the River of News style of feed reader. Reverse-chronologic. ...



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Good <b>News</b>, for a Change (SWJ Blog)

Ann Marlowe, not known for optimistic reporting and commentary on our efforts in Afghanistan, takes a different tone in her Weekly Standard piece entitled Good News, for a Change. BLUF: "… Zabul seems to be on an upward path. ...

Light Can Generate Lift - Science <b>News</b>

Researchers create a lightfoil that can push small objects sideways.

Scripting <b>News</b>: My JSON River of <b>News</b>

My JSON River of News. By Dave Winer on Monday, December 06, 2010 at 9:45 PM. First a few preambles... Permanent link to this item in the archive. 1. I'm a big believer in the River of News style of feed reader. Reverse-chronologic. ...



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When I do a talk about entrepreneurship for students I regularly bring some money and hand it out. Not a lot, but more than enough to get them well on their way to launching their first business and becoming insanely rich. I also announce this at the beginning of my talk and usually they get pretty excited about the prospect of going some with some money. By the end of my talk I remind them of the money, I call it funding, I promised at the beginning of my talk. Then I hand out envelopes to the first 20 or 30 students that make it to the stage first. The envelope contains 1 euro or dollar, and my business card.


The proposition I make is simple; take my 1 euro or dollar and take 1 week to double it. Then use the two dollar and multiply that by two in the second week. After 21 weeks you’ve got your first million and after 28 weeks you are at 100 million. By week 31 you are a billionaire and after 7 week you are the richest person in the world. After 45 weeks you will own all the money in the world, and some change.


Part of the deal, and why my business card is in the envelope is that they have to agree to give me 1% of whatever they made after a year. I’m eagerly awaiting my first few billion from the first student to do well.


Of course I don’t expect any of those students to keep doubling their money week over week. What I do hope is that they will start thinking differently about making money. Most people dream big, and that is fine, unless those dreams stand in the way of actually making money. And making money can be very simple. So simple that you can get started on it right now. In fact, leave your email-address in the comment field and I will fund you your first euro, or dollar, to get started. All I ask in return is 1% of your newly gained wealth after a year.


If you can turn a dollar into 2 dollars you are successful in business. Now all you have to do is scale that.


Andy Rubin, the VP of engineering at Google responsible for mobile, has revealed that the company’s rapidly expanding Android operating system would be profitable if it was broken out as its own business.

Asked by The Wall Street Journal’s Walt Mossberg at the D: Dive Into Mobile conference in San Francisco if the division is making money for the search giant, Rubin responded affirmatively with a “yes.”

Mossberg pressed on the issue, noting that class='blippr-nobr'>Google’sclass="blippr-nobr">Google mobile revenue still primarily comes via ads from Google mobile search — searches that occur both on class='blippr-nobr'>Androidclass="blippr-nobr">Android devices and iPhone and other platforms (i.e., Google would be making that money with or without Android).

Rubin conceded that “there’s no way would’ve ever been profitable as a startup company,” (Rubin sold Android to Google in 2005) but says that the resources provided by Google’s enormous advertising revenue streams and the ability to offer Android open source have allowed Android to pursue a business model that’s become profitable.

Although Rubin wouldn’t break out exactly how Android makes money, he did reveal that there are now 172 phones on the market running Android, the latest of which, the Nexus S, was revealed earlier today. That’s a lot more smartphones that drive a lot more mobile searches, and presumably, that’s how Rubin’s math adds up.

Rubin credited Android’s success to its open source model, making it easy for any manufacturer or carrier to offer devices, saying “It’s … frictionless for OEMs no matter where they’re doing the manufacturing … without a contractual relationship or having money change hands.”

He did concede, however, that the Nexus One business model — offering unlocked phones direct to consumers via the web — was not a good business one for Google to pursue and that the provisioning and activation of mobile phones is best left to the carriers. “We thought it would be better to spend our resources on things like Gingerbread,” (the latest Android OS) he said.

For more Mobile coverage:

    class="f-el">class="cov-twit">Follow Mashable Mobileclass="s-el">class="cov-rss">Subscribe to the Mobile channelclass="f-el">class="cov-fb">Become a Fan on Facebookclass="s-el">class="cov-apple">Download our free apps for Android, iPhone and iPad


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Good <b>News</b>, for a Change (SWJ Blog)

Ann Marlowe, not known for optimistic reporting and commentary on our efforts in Afghanistan, takes a different tone in her Weekly Standard piece entitled Good News, for a Change. BLUF: "… Zabul seems to be on an upward path. ...

Light Can Generate Lift - Science <b>News</b>

Researchers create a lightfoil that can push small objects sideways.

Scripting <b>News</b>: My JSON River of <b>News</b>

My JSON River of News. By Dave Winer on Monday, December 06, 2010 at 9:45 PM. First a few preambles... Permanent link to this item in the archive. 1. I'm a big believer in the River of News style of feed reader. Reverse-chronologic. ...



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Good <b>News</b>, for a Change (SWJ Blog)

Ann Marlowe, not known for optimistic reporting and commentary on our efforts in Afghanistan, takes a different tone in her Weekly Standard piece entitled Good News, for a Change. BLUF: "… Zabul seems to be on an upward path. ...

Light Can Generate Lift - Science <b>News</b>

Researchers create a lightfoil that can push small objects sideways.

Scripting <b>News</b>: My JSON River of <b>News</b>

My JSON River of News. By Dave Winer on Monday, December 06, 2010 at 9:45 PM. First a few preambles... Permanent link to this item in the archive. 1. I'm a big believer in the River of News style of feed reader. Reverse-chronologic. ...



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Good <b>News</b>, for a Change (SWJ Blog)

Ann Marlowe, not known for optimistic reporting and commentary on our efforts in Afghanistan, takes a different tone in her Weekly Standard piece entitled Good News, for a Change. BLUF: "… Zabul seems to be on an upward path. ...

Light Can Generate Lift - Science <b>News</b>

Researchers create a lightfoil that can push small objects sideways.

Scripting <b>News</b>: My JSON River of <b>News</b>

My JSON River of News. By Dave Winer on Monday, December 06, 2010 at 9:45 PM. First a few preambles... Permanent link to this item in the archive. 1. I'm a big believer in the River of News style of feed reader. Reverse-chronologic. ...



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